For a number of valid reasons, Australia is still a destination firmly in the minds of any business looking to expand into the APAC region. With an attractive foreign eCommerce tax law favoring companies coming into Australia, what are the big changes coming down the line in 2017?
With over 80% of consumers having made an overseas purchase assisted by high disposable income levels, healthy economic growth and low unemployment, Australians have embraced, not only online shopping, but also cross-border shopping with gusto.
The influence of eCommerce in Australia is becoming more and more popular with with internet access growing to 86% of Australian households last year - but what do we actually know about the Australian online shopper profile?
With 21 million internet users out of a population of nearly 24 million and consumer willingness to shop cross-border, the online Australian market is a very interesting one to international merchants...